Major League Baseball Properties Officially Endorses Image Impact for Brand Placement Analysis
Image Impact, Inc. ®has reached an agreement to become the official brand placement analysis information provider to Major League Baseball®.
Image Impact will provide brand analysis of the television exposure of
Major League Baseball sponsors for nationally televised and postseason
games for both the 2007 and 2008 seasons.
The deal was announced by Tim Brosnan, Executive Vice President,
Business for Major League Baseball and Russ Cline, President and
Founder of Image Impact. “We are thrilled to enter into this
relationship with Image Impact,” Brosnan said. “This new resource will
further enhance and dimensionalize the information we share with our
valued business partners and will provide yet another mechanism to
illustrate the value of their partnership with Major League Baseball.”
“It is a great honor and privilege to work with such a class
organization as Major League Baseball,” said Cline. “We look forward to
working not only with MLB, but their teams as well to help them
maximize the potential to deliver for their sponsors.”
